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Showing posts from July, 2022

Importance of Keyword Research in Digital Marketing

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In digital marketing, keywords have a peculiar role in organic and paid channels. Every digital marketer or SEO expert must know the significance of keyword research. What is a keyword? A keyword is a word used by people on the internet to find out the things or services they are looking for. Some keywords are short and some keywords are long called long-tail keywords which are location, gender, brand, product, or service-specific. Example: Short keywords: buy sarees online, women's t-shirts Long-tail keyword: Nike women's shoes white color, organic vegetables near me It is advisable to use long-tail keywords in your content that are more specific and has low competition in the SERP. It can be ranked easier in search engines.     There are so many reasons why keyword research plays a major role in digital marketing.  Here are some of the most important reasons for keyword research Knowing your keywords helps you to understand what are you selling? If you are unaware of this, fi

Modern setup host & how to fix it when it stops working

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While working in the system continuously you may experience hang, overheating, or sudden lag in your pc, the first thing that comes to our mind is to check the task manager. In the task manager, you can find several apps and processes running behind which causes heating or lagging in the computer. In this, you can find some strange process running “Modern setup host” which occupies the CPU and runs all the time. You may wonder what a modern setup host is & why it is running, causing the slowdown in your machine. Let’s discover here about modern setup hosts and understand the causes of the problem & find solutions for it. Modern setup host & how to fix it when it stops working   What is a modern setup host? The modern setup host is an important core component of the windows operating system. It is preinstalled in the windows operating system irrespective of the version. You can find this in  the C:/$Windows.~BT/Sources folder of your computer's local disk.  The pri